Unmasking the Seafood Industry:
5 Reasons Your Fish Falls Short!
How Kai Gourmet aims to elevate your at-home dining experience by delivering the finest, Sustainably sourced seafood directly to your door.
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5. You never know what youâre buying
A lot of fish look similar, and you shouldnât need a PhD to know youâre buying the right stuff. Unfortunately, less than 2% of imported fish is inspected for fraud in the United States. In fact, a study by Oceana found that ONE THIRD of fish sold at restaurants and grocery stores is mislabeled. Not only are you risking your health, but you also risk paying premium prices for a much lower quality piece of fish.
âSeafood fraudâ is extremely common, and goes far beyond misrepresenting fish species. Farmed fish (especially salmon) can be sold as âwild-caught,â and even injected with dyes to give it a deeper, pinker hue to mimic a âhealthierâ natural environment. Fish are also often given incorrect weights in order to artificially raise their price and make more money from your purchase.
By buying from a quality, trusted source like Kai Gourmet, you get a guarantee that the fish you order is the same fish that arrives at your door, at peak freshness, with zero chance of misinformation or mishandling.
4. Itâs been sitting out longer than you think
When you buy your fish at the store, whether it's your local grocery or even a specialty market, it's hard to know for certain how the fish has been stored, transported, or at times, labeled correctly. You're not only cheating yourself on taste and quality, but you could be opening the door for a variety of foodborne illnesses.
At the grocery store, youâre probably used to âfreshâ or âfrozenâ fish. The truth is that the âfreshâ fish was probably frozen at one point in time because the journey it takes is so long. For a fish to make it to the store, it has to be caught (or harvested), travel to your state, moved to a local distribution center, and then finally taken to your local grocery. Every step of the way decreases the quality of the fish and increases the chance of mishandling. Plus, once it even gets on the shelf, it can then sit for up to seven days before you even buy it (and thatâs if you trust the âbest byâ date).
Most Kai Gourmet seafood is fresh, never frozen to preserve its unique taste and flavors, and their processes are seamless and streamlined so youâre practically getting the fish right out of the water and delivered to your door. Most Kai Gourmet fish arrive to you within 36-48 hours of being caught!
3. Youâre dumbing down your tastebuds
Unless you live in a major coastal food hub like San Francisco, Seattle, Miami or even Maine, you're likely stuck with whatever is on your grocery shelf. Is that fish from Alaska or Canada or California or Chile? Or are they from a crammed fish farm overrun with parasites and disease? As mentioned before, that âwild-caughtâ fish could easily be farmed and you would never know. And as for the origin of the fish? Good luck seeing that on a label.
Wherever it comes from, itâs probably not from an extremely specific region chosen for ideal conditions and the most optimal native fish species. Kai Gourmet travels the depths of the globe to bring the most flavorful, sought-after seafood into your home. For example, they source their Ora King Salmon directly from its native New Zealand and their Turbot from the Mediterranean Sea off of Spain, so you can satisfy your worldly pallet without hopping on a plane. And thatâs not even the best part. No matter where in the world it is sourced, Kai Gourmet ensures that your fish is caught, fileted, and delivered within 48 hours.
2. Your favorite chef wouldnât touch it
When it comes to food, premium restaurants care about the same things you do: premium quality and premium taste at the best possible price. Kai Gourmet has been supplying Michelin-starred restaurants and top chefs for years with the freshest and highest quality fish that satisfy their cooking needs. Top chefs understand that certain fish are required for certain dishes, and the best tasting variety of that fish can be incredibly hard to find. They know they have to order from Kai Gourmet fast in order to beat out the competition and acquire the best fish possible. By ordering online and even subscribing, you can bring the gourmet experience into your own home and put chef-preferred (and sashimi-grade!) seafood on your table.
1. Youâre an ethical person
You might know where youâre buying your fish, but you donât know how it got there. There is a serious lack of transparency in the fishing industry, and unfortunately a lot of that applies to mass markets that supply your local grocery store. Between overfishing that wrecks ecosystems and hazardous techniques that endanger aquatic environments, your grocery purchase could be contributing to a bigger problem.
Kai Gourmet prioritizes safety and sustainability in sourcing their seafood, with a strong desire to protect the ocean environment and help it thrive. From the fishing itself to responsible business practices and sustainable packaging, Kai ensures that you receive fish in a way thatâs safe for your family and better for the planet.
The Kai Gourmet Guarantee
| Kai Gourmet | Grocery Store Seafood | |
|---|---|---|
| Sustainably Sourced | checkTrue | checkFalse |
| Inspected for Quality | checkTrue | checkFalse |
| Delivered To Your Door | checkTrue | checkFalse |
| Chef-Preferred | checkTrue | checkFalse |
| From Local and Around the Globe | checkTrue | checkFalse |
Trusted
Kai Gourmet has a long history of curating handpicked seafood favored by top chefs and restaurants. What began as supplying brilliant global seafood at specialized events has extended to top U.S. restaurants and now your home. By opening their fish up to the retail market, you know you are buying from a company thatâs respected and trusted by the best in the cooking business.
They have also been prominently featured in top publications like Food and Wine and the Los Angeles Times, as well as on programs on NBC and ABC.
Quality
Kai Gourmet is dedicated to delivering the highest quality fish to elevate your dining experience. This means carefully selected fish from well-researched regions using premium, responsible fishing techniques. Enjoy Michelin-quality taste from the comfort of your home.
Convenient
Kai Gourmet seafood is delivered to you within 36-48 hours of being caught. You canât find that level of freshness at the store, but you can skip going to the store altogether and enjoy the best variety and quality of fish right at your doorstep. Hosting a sushi night? Get sashimi-grade fish delivered overnight. You can also opt to build a subscription or choose a variety box to make your gourmet experience automatic.
This is the rare catch youâve been waiting for!
Since Kai Gourmet began shipping their fish directly to homes, they have been in such high demand that they often sell out (things move fast when you catch and ship fresh seafood in 48 hours!). Be the first of your friends to serve Michelin star restaurant seafood at your dinner table and ORDER NOW.